Elase | Making Record-Breaking Sales with Personal Messages

10c1505b4656469f74dfe3aafcaf8ef9 e1682957271250Industry: Beauty & Wellness

Size: Medium

Role: Marketing

 

Elase medical spas provide a wide range of aesthetic skin and body care. With multiple locations throughout Utah, they provide luxury spa experiences and cutting-edge services.

 


 

KEY SOLUTIONS

Message Library

With a full library of ready-to-use messages, staff can reply quickly and accurately to basically any question they receive. Being able to write a message once and use it forever saves them so much time and energy.

Custom Fields

Every client receives personalized text messages based on information from Elase’s CRM. These customizations ensure that clients receive messages about their preferences and interests, boosting sales.

Appointment Reminders

Because Elase reaches out with personalized reminders, their no-show rates are incredibly low. Emails regularly got ignored, but texts cut through the noise.

Elase medical spas provide a wide range of services, and between their four Utah locations they contact hundreds and hundreds of people each week.

The medspa industry is certainly competitive, and that’s especially true in Utah. With so many clients to keep in touch with, Elase needed a platform that could scale with them and still keep things personalized.

Each location uses Skipio and has an employee who handles all the communication.

They promote flash sales, update members on loyalty points, and send appointment reminders. For them it’s all about getting people in the door, and personalized texts do the trick.

Staying in the Know

Clients are added to groups based on their favorite services and treatments. Even when sending a text to a group, each client gets an individualized message.

Every time a text goes out from a staff member, questions and replies pour in. And with help from Skipio’s Message Library, follow-up happens quickly.

The personalization available through Skipio ensures that every client knows that they matter. Emails were always being ignored, but texting gets results. The number of no-shows to appointments with Elase is very low.

Driving Sales

Every quarter, Elase holds a flash sale. In 2017, they relied on email and social media to promote these events. Doing so earned them $10,000 for one of the sales.

But in 2018, Clinical Esthetics Manager Aly Osborn used Skipio, and on the very first day of a flash sale they sold $40,000 in services. The increase was so drastic from the previous year they thought it was a fluke. When they sent another personalized text the next day, they did $100,000 in sales.

Great customer experiences, along with the best prices, keep customers coming back to Elase.

Discover the versatility of Skipio for businesses like yours

“[Skipio] really ramped up our connection rate with our customers,” Matt says. “But not only the text messages. We also see phone calls going better as well as emails. Because they know that they're coming from real people.”

Matt BaumgartnerDirector of Sales

"[Skipio's] been a huge huge win for us.… You can't beat a 40% increase in immediate responses; you just can't.”

Kaili SpearDirector of Marketing

“Skipio has really 10x-ed my business. It’s made life easier and more fun. I love the engagement.”

Dr. Kelechi UduhiriSales Director

"It was a game changer. Because somebody didn’t have to be in the office every single day answering a phone. 95% of our communication is text, everything is Skipio. Without it I would be lost."

Heather DeWittOwner

“There are a lot of options out there for text messaging clients, business contacts, and prospects. The trick is to find a software or service that keeps all of the correspondence organized, well-managed, and most importantly, personalized. Skipio is that software.”

Inc.

Text your leads faster, consistently connect with your customers, and never sound like a bot.


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